Exit-Intent Popup

Learn how to reduce cart abandonment and convert more visitors into customers with exit-intent popup.

What is an Exit-Intent Pop-up?

An Exit Intent Popup is a strategic tool that detects when visitors are about to leave your website without taking action, such as purchasing or subscribing. This popup can effectively reduce cart abandonment and convert visitors into customers. This popup serves as a last chance to re-engage visitors, encouraging them to stay, complete their purchase, or subscribe to your customer list.

Why Exit Intent Popups Matter?

Over 60% of shoppers leave websites without completing their purchase. By displaying an exit-intent popup, you provide a final opportunity to:

  • Engage visitors.

  • Motivate actions like completing a purchase or subscribing.

Troubleshooting: Why Isn’t the Popup Showing?

Your signup form or popup may not display due to the following reasons:

  1. Already Subscribed: Customers who have already signed up won’t see the popup again.

  2. Cookies or Identification: Customers identified by email (e.g., during checkout or a previous signup) won’t see the popup.

  3. Logged-in Customers: The popup is hidden for logged-in users.

  4. Frequency Settings: If a frequency limit is set (e.g., once per visitor), the popup won’t appear after the limit is reached

WooCommerce Merchants: Enabling Signup Forms

  • Navigate to your WordPress Dashboard > Retainful > Settings.

  • Set Enable Signup Forms/Popups to Yes.

  • Save your changes.

Enabling Sign-up forms for Woocommerce

Instructions to Enable Signup Form in Shopify:

Step 1: Go to your Theme Editor -> App Embeds and enable the "Retainful" widget.

Step 2: Paste your store access token in the input box.

Step 3: Click the "Save" button. Ensure to save before you exit the theme editor.

Connecting your Shopify store to Retainful
Creating a Exit-intent popup

How to Create an Exit Intent Signup Form?

  1. Log in to Your Retainful Dashboard.

  2. Navigate to the Signup Forms section and click 'Create a Form'.

Create Form

  1. Provide a name for the form and select the audience list.

Create a New Template or Choose an Existing List for the Sign-Up.

  1. In case, you do not have an existing List, you can create one.

  2. Select Exit-Intent Signup Form as the type and click 'Create a Form'.

Select the Exit Intent Popup

6. Choosing a template

  • Select a template from Retainful's ready-to-use templates and edit it according to your preference.

7. Customizing the Popup:

  • Headline & Message: Craft engaging text to grab attention. Example: "Wait! Get 10% off on all items!"

  • Call-to-Action Button: Add labels like "Subscribe" or "Get 10% OFF".

  • Use the Drag-and-Drop Editor

    • Blocks: Add text, images, or buttons for a personalized touch.

    • Style Manager: Adjust design elements to enhance visual appeal.

    • Page Manager: Switch between the Main Page, Thank You, and Teaser tabs for different stages of your popup.

8. Adding Coupon code to the Sign-up form:

Copy the static coupon code, previously created in WordPress and paste it under the 'Coupon code' section.

NOTE A static coupon code is manually created by the admin and can be used by customers multiple times (e.g., WELCOME10).

For more details on using the popup editor, click here.

  1. Save the Form at the top right corner, after making all the desired changes.

9. Triggers and Targeting

  • Devices: Choose to display the popup on desktop, mobile, or both.

  • Teaser: Enable a teaser message to prompt engagement.

  • Triggers:

    • Exit Intent is auto-enabled for this form type.

    • Additional triggers can be configured to expand engagement opportunities

Preview the Exit -Intent Popup

Enabling the Signup Form

After customizing your settings and ensuring the form is ready, the final step is to enable the form and save your configurations. Click the ‘Save & Publish’ button to set the sign-up form live.

Save and Publish

How the Exit-Intent Popup Works:

  1. When a customer tries to leave your website without purchasing he will see the popup

Exit Intent Popup

  1. Upon the customer's entry of their email address and the click on "Submit," an enticing discount code is revealed in a popup.

    Coupon Code Display

By integrating an Exit Intent Popup, you can

  • Capture visitor emails.

  • Reward them with exclusive offers (e.g., discounts).

  • Drive higher conversion rates and improve the shopping experience.

EXAMPLE: When visitors enter their email, reveal a discount code that encourages them to finalize their purchase, creating a win-win situation for both you and your customers.

Conclusion

Exit-Intent Popups are powerful tools to reduce cart abandonment and increase conversions. By engaging customers at the right moment, you can capture leads, offer incentives, and enhance the shopping experience. Set up your Exit-Intent Popup in Retainful today to maximize your store's potential.

Need More Help?

We’re here to make things easier for you!

  • Email Us: Reach out anytime at [email protected].

  • Schedule a Call: Still stuck or need a hands-on walkthrough? Book a quick session with our support team, and we’ll guide you step-by-step.

Schedule a call with us.

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