MailChimp
In this article, we’ll see how to integrate MailChimp into Retainful.
This guide explains integrating Retainful, an email marketing app, with Mailchimp, a leading email marketing tool. By connecting the two, you can automatically transfer customer data, manage your mailing lists, and streamline your email marketing campaigns effortlessly.
Follow the Steps to Integrate MailChimp to Retainful
Step 1: Login in MailChimp Account
Go to the Mailchimp dashboard

Step 2: Navigate to MailerLite API Key Section
Select "Profile”

Choose the "Extras" option > Your API Keys.


Click "Create API Key" > Generate Keys
Provide a name to generate the key

Copy the API key by clicking the "Copy to Clipboard button"

Step 3: Log in to your Retainful account & connect to MailChimp
Go to the Retainful dashboard and log in to your account.
Go to the "Integrations" section in Retainful.

Select MailChimp from the list of available integrations.
Paste the API key you copied from MailChimp into the provided field in Retainful.

Click "Connect" to link your MailChimp account with Retainful.

Step 4: Verify the Connection
Once you have connected MailChimp, it will appear under the "Connected Apps" section in Retainful. This confirms that the integration is successful and ready for use.
You can now proceed to select your mailing list.
How to Add Mailchimp Integration in Automation Workflow
You can easily sync customer data to Klaviyo through your Retainful automation workflow. Follow these steps:
Check the Connection
Make sure Mailchimp is connected to Retainful.
Go to the "Integrations" section in Retainful and check if it appears under "Connected Apps"
Open the Workflow
Go to the "Automation" section in Retainful.
Open the workflow where you want to add Mailchimp.

Add MailChimp Block
Add a New Block in the automation for sync


NOTE MailChimp will appear as an option only after successfully connecting it within Retainful.
Choose MailChimp

Select the List
Choose the MailChimp list where you want to sync your customers.

Save and Activate
Save the workflow and activate it to start syncing customer data automatically.

Integrating MailChimp with Retainful enables seamless synchronization of customer data, helping you streamline your email marketing efforts and manage your campaigns efficiently. With this integration, you can enhance your email marketing strategies and improve customer engagement effortlessly.
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