# Adding a Coupon Block to Your Email Template

Make your emails more engaging by adding a coupon block. This lets you offer discounts to your customers, encouraging them to shop. Here’s a simple guide to help you add and customize a coupon block in your Retainful email editor.

### **Adding a dynamic coupon block on your email template**

**Step 1:** Login to your [Retainful dashboard](https://app.retainful.com/service/automation)

**Step 2:** Go to ‘**Automation**’ -> Choose any Workflow > Edit the chosen workflow

<figure><img src="/files/0RJH5Cpwwca77PgZCCIQ" alt=""><figcaption><p>Choose Any Automation</p></figcaption></figure>

**Step 3:** In the automation workflow builder, click on the ‘**Email**’ block -> Edit Email Contents.

<figure><img src="/files/OQLAsX7EvOumKbRiCdKH" alt=""><figcaption><p>CHoose the Email Block Element</p></figcaption></figure>

Now you will be redirected to the drag-and-drop email editor.&#x20;

You can add the dynamic coupon block by following the below instructions,

> 1. The coupon block can be found on the right-hand side under the Store content block.
>
> <img src="/files/2o3N68wg6QD7i4fBHjb0" alt="Dynamic coupon block" data-size="original">
>
> 2. Drag the “**Coupon**” block and drop the indicated block on your mail template's body.
> 3. Click on the shortcode **{{retainful\_dynamic\_coupon}}** on your email template.
> 4. &#x20;On the right-side panel, you will see the coupon settings.
> 5. Select the first coupon setting option to use the coupon code from the Coupon Step

> **NOTE: After configuring the coupon block, edit the text block as per your discount conditions**

<figure><img src="/files/uZvuKlAE19kUcOk4bZM5" alt=""><figcaption><p>Dynamic Coupon Settings</p></figcaption></figure>

Make sure that you save the template.

That’s it. We have now set up the discount coupon for the abandoned cart email template.&#x20;

Your customers can claim these discount coupons by clicking on the "**Complete Purchase"** button found below the coupon code.

{% hint style="success" %}
**Need More Help?**&#x20;

We’re here to make things easier for you!

* Email Us: Reach out anytime at <support@retainful.com>.
* Schedule a Call: Still stuck or need a hands-on walkthrough? Book a quick session with our support team, and we’ll guide you step-by-step.

[**Schedule a call with us**](https://zcal.co/retainful/onboarding)**.**
{% endhint %}


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